Everyone wants adoption. But how?

Marco Kooiker
Marco Kooiker 28.11.2024 • 4 min read

View linkedin Marco Kooiker is Adoption Consultant at Interstellar

We call the steps that result in enthusiastic and proper use of new technology 'digital adoption'. How do you achieve this within your organization?

How do you bring employees along?

You know that your organization must continuously develop at an ever-increasing pace. You want to put the customer first, create the best products, and provide excellent service. And if possible, also digitally transform, because you need to be able to work more productively and efficiently.

When you know this, you want to fully embrace new technology and workplace changes. If you want the entire organization to get there, it requires employees to be involved and informed in a timely manner, and to clearly understand what changes like switching to Microsoft 365 will bring them. This aspect often gets buried in a migration process where technological change takes the lead.

Fortunately, I see organizations increasingly placing more emphasis on the importance of employees in transformation processes. They realize that engaging and retaining employees becomes important for technology to succeed. They do this by providing a modern workplace and actively helping them embrace new technology. By weaving a different way of working into processes and providing space to come up with creative and innovative solutions for old problems, you achieve results.

The ideal situation

After migrating to Microsoft 365, all employees are more productive, communicate more efficiently, and collaborate optimally. The mailbox no longer explodes because people chat and communicate efficiently with Teams. Everyone knows where the current version of documents is located. Documents are no longer emailed around because people work together in documents. Within Teams, people collaborate efficiently with colleagues, customers, and partners across multiple projects. Online meetings have resulted in significant time savings, and documents are always securely available on all devices, anywhere.

This situation is very possible, but for many organizations, this ideal appears to be a bridge too far.

The reality

The vast majority of employees continue to use Outlook for collaboration and communication. Many employees constantly wonder where documents are located and how to open them. Minutes are made individually and distributed. Agreed actions from meetings and projects end up on separate lists. Some colleagues use Microsoft 365 on their phone or from home. In short, anything but productive and efficient!

Why aren’t organizations using Microsoft 365 optimally?

Employees don’t want to change

  • Employees who don’t understand why they need to work differently and have no knowledge of what change means for them are less likely to work with new technology;

The organization hasn’t sufficiently enthused employees to change

  • Organizations often ‘dump’ new technology on the user. Or there’s at most a brief standard button training. Subsequently, users must figure out how to work with it in their own workplace.

Only by stepping into the employees’ shoes and thereby offering communication, training, and guidance targeted at different groups of employees, you’ll see employees naturally start using the new possibilities of Microsoft 365 more quickly. Not only that, they will continue to use them. When your organization maximally utilizes all potential benefits, according to Forrester (pdf), a ROI of 162% can be achieved in 3 years, which means significant cost savings and a boost in employee productivity.

Successfully implementing & optimally utilizing Microsoft 365

Interstellar customers who successfully guide the adoption of Microsoft 365 notice an increase in productivity and experience the convenience of the tooling daily. Do you want to set up Microsoft 365 within your organization or use your existing licenses more smartly? Then get in touch.

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Marco Kooiker
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